Heather Martin, M.B.A., Chief Communications Strategist
Heather's uniquely diversified marketing communications career began in the trenches of a television newsroom where she spent ten years as a news producer. That was prime training ground for the next phase of her career - navigating the media and communications challenges facing c-suite executives. During this time, Heather spearheaded crisis communications and reputation management strategies, change management initiatives, merger and acquisitions, video production, speechwriting and media relations for companies ranging from middle market, privately-held businesses to publicly-traded Fortune 500 corporations. In 2018, she made the leap as an entrepreneur, and established Bluebird Communications.
Heather holds a B.A. in Communication Arts and an Executive M.B.A. from Xavier University.
Karen E. Martin, PharmD, M.B.A., Copywriter
Karen has over 30 years’ experience as a pharmacist in retail, hospital, long-term care, and pharmaceutical benefit management. Along the way, she honed many skills that led her to eventually hang up her white coat and pivot to healthcare communications and later marketing communications tailored to virtually any product or service. Karen’s research background and thoughtful interpretation of the customer experience has made her an outstanding addition to Bluebird’s content marketing services.
Karen earned her B.S. and M.B.A. from the University of Cincinnati and a PharmD from Ohio Northern University - Raabe College of Pharmacy. Learn more about Karen here.
Michele Messing, M.B.A.,
Chief Marketing Strategist
Michele's unique blend of business acumen, strategy and visual design helps clients translate complicated business challenges into meaningful, actionable value and ultimately, growth.
First as an executive, then as an entrepreneur, Michele has led strategic sales initiatives, new product launches, campaigns, and organizational development initiatives for companies of all types.
Michele holds a B.S. in Journalism, Photography and Biology and a M.B.A. in Marketing and International Business from the University of Cincinnati. In 2017, she was named a Cincinnati Business Courier's Forty Under 40 Award Winner for her outstanding contributions to the business community.
River Lin, PR & Communications Intern
River is a student at New York University studying Media, Culture, and Communications with a minor in Business, Entertainment, Media, and Technology. With experience interning in PR, marketing, and social media, River brings a fresh perspective and a fiery passion to brand strategy and storytelling. Her fascination with the entertainment industry and analytical mind fuels her writing. River is always eager to learn, grow, and seeks to leave a lasting impact in every role.